generation | Snowflake

Snowflake generation: Why Millennials are too soft and who’s to blame

According to SADAG, one in four South African university students will be diagnosed with depression and half of all mental health conditions start at 14 years of age – but what’s causing it? The term ‘snowflake generation’ was coined following the release of Chuck Palahniuk’s book ‘Fight Club’. It’s even been added to the Oxford…